Until 2 years back, the Maize growers of Odisha’s Nabarangpur district had little option but to sell their produce in local markets during glut season due to a lack of access to distant markets. This changed in Dec 2015 when the Odisha State Agricultural Marketing Board (OSAMB) launched a Market Access Project in Nabarangpur and roped in NeML to provide an e-trading platform to improve market access and facilitate direct sale. Continue reading “After Maize and Mangoes, Odisha’s farmers to now sell Sweet Potatoes online!”
When it comes to agriculture market reforms to enhance farmers’ income, the success story of Karnataka’s Unified Market Platform (UMP)* stands out. By seamlessly connecting all 157 mandis (APMCs) in the State through the UMP and introducing the ‘Unified License’ – a single trading license for purchase and sale of agricultural produce through any APMC in the State – Karnataka has pioneered in successfully creating India’s first State Agriculture Market (SAM).
Continue reading “‘Recognise & Reward’: How UMP is helping create ‘One Nation, One Market’ for Agriculture”
Until recently, every summer, Litchis were as ubiquitous as Mangoes in most markets in North and Central India but available only in a few select markets in West and South India. This was quite understandable because Litchis, which are predominantly grown in Bihar – most notably in it’s northern district of Muzzafarpur, have a very short harvest season of 2 months (May – June), and a shelf life of only 1-2 days. While Air transport could have worked well for Muzaffarpur’s Litchi Growers to expand their market reach, poor margins due to a long chain of intermediaries played an impeding role, until now.
Continue reading “Muzzafarpur’s Litchi Growers increase margins by selling on NeML’s FFresh platform.”